ATU is delighted to announce that the consortium between ATU Duty Free (the joint venture between TAV Airports and Unifree Duty Free), Gebr. Heinemann SE & Co. KG and Hamila Duty Free, was awarded the tender to operate the duty free shops at the 5 Tunisian international airports of: Tunis-Carthage, Djerba-Zarzis, Sfax-Thyna, Tozeur-Nefta and Tabarka-Ain Draham. The consortium won the tender for an operating period of 8 years, 2 months with an offer of 32 million euros, starting November 2014. The total shop area amounts to 5,406 sq m, which served 8 million passengers last year.
The tender itself was organized through a competitive bidding procedure, including a pre-qualification stage. In securing this important win, the ATU/Heinemann/Hamila consortium faced strong competition from global duty free operators, including Dufry, Lagardere, World Duty Free Group, Aer Rianta and Flemingo.
According to ATU Duty Free General Manager, Ersan Arcan: ” Winning this tender is very important to us. It marks a major expansion of our operational network in Tunisia, which started in 2009. I believe a key feature of our success was the strength of the consortium itself. We combined with Gebr. Heinemann SE & Co. KG, which is the largest duty free retailer and supplier in Europe, who took the lead in the bid. We also had the opportunity to benefit from valuable insight and support from our other partner, Hamila Duty Free, a strong Tunisian duty operator.
Serving 8 million passengers in 2013, these airports will be very important operation points for us. Aviation and tourism is making rapid progress in Tunisia and the potential for further growth will help fuel our future success. Our new Tunisian operation will open the gate of Africa to us, where we believe there are genuine opportunities to increase the scope and scale of our business.
Airports are generally the first point of contact with visitors to any country. It is part of our business culture to offer our customers the best welcome possible. Whether in Tunisia or the six other countries where we operate, our main aim is always to create real added value by delivering the best international retail standards as well as featuring and supporting local culture”.
Arcan emphasized the importance of continually improving the product range. ” Providing customer satisfaction is key to us. We aim to offer famous global brands at the best possible prices. Given our strong supply chain and logistics, our intention is to deliver a wide and diverse range of brands to the Tunisian duty free marketplace.
We are also very proud to continue the process of creating a new generation of jobs for the industry. We have done that at Enfidha and, more recently, at Monastir Airport. Our prime focus is to invest in people who we see as the front line to our customer base. Commercial success always follows when there is a genuine understanding of the values of customer service combined with product knowledge. We are very excited indeed over our future in Tunisia and look forward to extending a great welcome and memorable experience to all arriving and departing”
Gebr. Heinemann is a leader in the global travel retail market. Founded in 1879, the company is based in Hamburg, Germany. Today, Heinemann is, uniquely, a fourth generation family business. With a turnover in excess of 2 billion euros, the company has 74 subsidiaries and holding companies in 37 countries, including major offices in Singapore and in Miami covering Asia Pacific and the Americas.
Hamila, a Public Limited Company was founded in 1983. The company is one of the first companies to have developed an activity in the sector of duty-free sales in North Africa. With 30 years of expertise the company covers, today, a large set of duty free premium services such as down town diplomatic sales, duty free on board airline companies and Ferries, and duty free sales in the see port terminals and in airports. Shipping tobacco to duty free shops on the ferries operated by Moroccan shipping companies and supplying the vessels that dock in commercial ports throughout the Tunisian territory, with various tobacco, alcohol and other products required.
ATU Duty Free is headquartered in Istanbul. The company currently operates duty free stores at 7 international airport locations. Istanbul, Ankara, Izmir and Gazipasa in Turkey; Tbilisi, Batumi and Kutaisi in Georgia; Enfidha and Monastir in Tunisia; Skopje and Ohrid in Macedonia; Riga in Latvia; Salalah in Oman and Medinah airport in Saudi Arabia. November 2014 sees the start of ATU’s new operations in Tunisia: at Tunis-Carthage, Djerba-Zarzis, Sfax-Thyna, Tozeur-Nefta and Tabarka – Ain Draham International Airports.